Some interesting articles on social media to check out...
LinkedIn is still on the rise. Referrals to corporate websites are overwhelmingly due to LinkedIn, according to this article...
Automotive news reports on how General Motors is the latest big company to start taking on line reputation more seriously. This is a growing trend we've featured on this blog before. It's one of the fastest...
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This is Social Media Marketing
Targeted Campaigning for all industries,in all markets and at all age groups and target markets.
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Social Media Management
Manangement of all socia media platforms from dashboard, including CRM and campaign management
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YouTube marketing
YouTube the second largest search engine, only after Google, A great untapped market
Monday, 21 October 2013
Saturday, 5 October 2013
All about website keywords, optimisation and search engines
In the most recent past we've heard a lot about how keywords are not the be all and end all of the search engine. While the way that Google operates their algorithms may change on a regular basis it is absurd to think that what you put into the internet won't be churned out!
A lot of newbies...
Saturday, 21 September 2013
How do you measure the ROI ?
We get asked all the time how we measure just how effective the social media campaigns we run for clients actually are... This is a great blog post which might give some insights into the mythical ROI measures. Of course, we use analytics tools to gain some idea of where our clients are positioned, but fresh opinion is always welcome...
http://robertbochnak.wordpress.com/#...
Monday, 26 August 2013
Tablet Users More Attentive to video ads...
Very interesting for social media clients. We always advise considering YouTube ads - it's now the second biggest search engine, after all.
Food for thought...
Tablet Users More Attentive, Tablet Ads Generate Better Recall, IPG's Manatt | Andy Ples...
Friday, 23 August 2013
Keeping Your Reputation Out of the Jaws of Social Media
On line reputation management is becoming a big issue as the socialweb marches on. Here is another great article which makes some very good points.
Keeping Your Reputation Out of the Jaws of Social Media | Small Agency Diary - Advertising Age
This is why it's so important to take expert advice from a specialist social media consultancy when you design and implement your own social media strate...
Monday, 12 August 2013
4 pro tips for online reputation management and social media
Another great post on the importance of Social media and on line reputation management. This has been brought into sharp focus for many of our clients this year by the sorry tale of KFC South Africa and the inept way ity deals with the massive quality control issues which bedevil this particular fast-food operation across the country.
Check out these tips forsuccessful brand management and if you're...
Saturday, 27 July 2013
Social Media Integration - Maximise Your Online Business Potential
You have a website, and you get leads and information from this,perhaps even some data, and you might be thinking "why do I need social media?" and that's a good question. After all, what else can integrating social media into your business online presence do for your organisation?...
